# Generative AI Certificate (Self-Paced)

Canonical URL: <https://www.graduateschool.edu/certificates/generative-ai-certificate-self-paced>

## Overview

Learn how generative AI can support your work in this comprehensive self-paced program designed for non-programmers. Whether you want to improve efficiency, strengthen marketing efforts, or create engaging content, this certificate shows you how to apply AI across a wide range of professional tasks.

The program covers using AI to automate routine tasks, support project management, and improve workplace communication, while also applying AI tools to marketing initiatives such as SEO, content development, advertising, and performance analysis. You will explore how AI can streamline graphic design and video production using tools like Adobe Firefly, as well as enhance data analysis by automating cleanup, creating visualizations, and identifying trends.

## What you'll learn

- Use generative AI to automate routine tasks, enhance communication, and increase efficiency
- Apply AI to marketing workflows, including content creation, SEO support, advertising, and performance analysis
- Create and enhance graphics and video with AI-powered design and video tools
- Improve data analysis by automating cleanup, building visualizations, and identifying trends
- Use AI to support decision-making and generate actionable business insights
- Build confidence in integrating AI into everyday professional workflows

## Curriculum
1. **Generative AI with ChatGPT (Self-Paced)**
2. **ChatGPT Level 2 (Self-Paced)**
3. **AI for Productivity with Copilot (Self-Paced)**
4. **AI for Marketing Bootcamp (Self-Paced)**
5. **AI for Graphic Design Course (Self-Paced)**
6. **AI for Video & Motion Graphics (Self-Paced)**
7. **AI for Data Analytics Course (Self-Paced)**
8. **AI for the Workplace with Claude Course (Self-Paced)**

## Instructors

### Steve Pesklo — Instructor

Steve is an energetic trainer who focuses on applying technical concepts to everyday work practices. He is the founder and president of SoftLake Solutions, a company that specializes in providing data and AI applications to identify fraud for Internal Audit, Criminal Investigations, Forensic Accounting, Privacy, and Compliance.

Steve brings a large amount of experience across multiple industries and government agencies. He is an expert in implementing large data analysis projects across the world, including Inland Revenue in the UK and Argentina, New Zealand, Africa and across Europe. Previously, he was the manager of Data Architecture and Data Services for a large mortgage company. He is a frequent speaker on data analytics and project management topics and speaks fluent German. He has been teaching at the Graduate School for over 10 years.

Steve has an M.B.A. from the University of St. Thomas and a B.S. in Computer Science from California Lutheran University and the Universität Salzburg in Austria. He is certified as a Certified Fraud Examiner (CFE), Project Management Professional (PMP), and a Certified ScrumMaster (CSM).

## FAQ

### Will students code and develop their own AI tools in this course?

No, this course is designed for non-programmers. If you are a programmer interested in expanding into AI, consider the self-paced Data Science & AI Certificate for new Python programmers or the self-paced Python Machine Learning Bootcamp for experienced Python users.

## Pricing

**Tuition:** $3495

Payment options: pay-as-you-go installments.