# Streaming for Social Media Course

Canonical URL: <https://www.graduateschool.edu/courses/streaming-social-media>

## Overview

Today’s social media offers numerous ways to present yourself or your brand to a broad audience, with streaming being a major option. For over a decade, streaming has been a central part of social media content. Now, creators can use tools like OBS to deliver interactive experiences to their viewers. In this class, you’ll explore the leading streaming platforms—Twitch, YouTube, and TikTok—and learn the basics of setting up your stream with the free OBS application.

## What you'll learn

- How to set up OBS for streaming
- How to stream to Twitch and its benefits
- How to stream to YouTube and its benefits
- How to stream to TikTok and its benefits

## Curriculum

#### OBS for Streaming

- How to set-up content sources
- Using sources to establish scenes
- Connecting to your streaming account
- Connecting Streams to NightBot
- How to start streaming through OBS

#### Streaming on Twitch

- Introduction and History of Twitch
- The Twitch community, subscriptions and emotes
- Twitch Affiliate and Partners
- How to work with OBS and Twitch
- Reaching goals and establishing a schedule

#### Streaming on YouTube

- Introduction and History of YouTube streaming
- The YouTube community and subscriptions
- How to work with OBS and YouTube
- Reaching goals and establishing a schedule

#### Streaming on TikTok

- Introduction and History of TikTok Live
- The benefits and disadvantages of vertical streaming
- Subscriptions and TikTok gifts
- Establishing a theme for content
- Reaching goals and establishing a schedule
- Additional vertical streaming platforms

## Schedule
- Aug 17, 2026 10:00am–5:00pm — Live Online
- Sep 8, 2026 – Sep 10, 2026 — Live Online
- Nov 16, 2026 10:00am–5:00pm — Live Online

## Pricing

**Tuition:** $325