Good writing is clear, direct, and easy to understand, especially when the message affects the public. The Plain Writing Act of 2010, signed into law by President Barack Obama, requires all federal agencies to use straightforward, accessible language in every document they produce. The goal is simple: make government communication clear and useful for everyone.
The Importance of Plain Language
Plain writing doesn’t mean oversimplifying complex ideas. It means expressing them in a way that readers can easily follow and act upon. Using short sentences, familiar words, and logical structure helps people quickly find and understand what they need. The idea dates back to The Elements of Style (1918), where Strunk and White encouraged writers to “eliminate deadwood," advice that still guides clear communication today.
Tools and Guidelines to Improve Clarity
The Plain Language Action and Information Network (PLAIN) supports federal employees in adopting plain writing practices through resources, training, and real-world examples. Its Federal Plain Language Guidelines highlight how to:
- Define your audience and write with their needs in mind.
- Organize content so information is easy to locate and follow.
- Use short, subject-verb-object sentences to strengthen clarity.
- Avoid jargon, hidden verbs, and long noun strings that make writing dense.
- Choose simple, consistent terminology throughout a document.
These practices aren’t just stylistic; they improve transparency, efficiency, and public trust.
Accountability and Public Confidence
Agencies are held accountable through annual reports to the Office of Management and Budget (OMB), which reviews compliance with the Act. While there are no direct penalties, poor communication can lead to public criticism and reputational damage. Clear writing, on the other hand, helps agencies serve the public more effectively and strengthens confidence in government communication.